I’ve just finished watching the Bond movie on ITV. Nothing overly exciting about that but this “family” movie was sponsored by a particular brand of 7-seater SUV. Now I’m not sure that any Bond movie could be described as “family”. I think your average 4, 5, 6, 7 year old would find it totally boring though I would have to think that a 7-seater SUV would be a family car and likely to contain the odd 4, 5, 6, 7 year old passenger or two. I also think that those youngsters don’t have a particularly good quality of life to look forward to given that we are rapidly destroying it with our indecent love for oil and all things that use it.
I’ve also been seeing adverts for a particular brand of 7-seater SUV (not the same one) that extols itself as being the lowest emitter of CO2 of any 7-seater SUV. Now it seems to me that there just aren’t that many different 7-seater SUVs out there so such a claim is pretty useless really isn’t it?
There are also those lovely adverts showing how SUVs cope with those really steep mountain-sides, how they cope with snow, how they can ford shallow rivers, how they can cope with roads with an inch of ice on them and all with just a single driver, no passengers in them. Umm. Excuse me for asking but where exactly in Britain are you going to find all this stuff? We aren’t really a mountainous country apart from maybe Scotland but even there I’m not sure I’d really call them mountains, and you don’t have to drive up them. As for snow, we haven’t had any decent amount for years even in Scotland resulting in a decline of the “winter holiday” up there. I can’t compare the rare patch of black ice now and again on the odd truly frosty mornings with the thick ice shown in the adverts. As for fording shallow rivers, ordinary cars can do that so come on. Get real!
